Prediction: More Clouds and SaaS in 2009

Our words from 2008 in a word cloud from Wordle.net
It doesn’t take a lot to see what we’ve been writing about in the month and a half Haut Tec has been around. So, just because it is the time of year when everyone is putting together predictions for the new year and hanging them out to view, I’ll make a bold prediction for our future – more cloud computing, SaaS, Agile, RIA and the business of On-Demand services. We’ll find other subjects I’m sure, but these subjects are core of our work and in fact – the issues that lead on most lists of computing technology for the near term.
From my recent experience, I can also say we’ll be discussing social media and (glup!) Social Marketing in 2009. I’ve started leveraging this area just recently and I can say without a doubt, if you are on the web and you are not leveraging the new forms of social media like Twitter, Facebook and LinkedIn (which isn’t all that new really, but many people are still discovering it) to find potential customers and partners, you’re going to be left at the dock next year and in years to come. Come to think of it – blogs are a form of social media so we’re there too – but the point is a lot of people have not figured out that if you are going to be centered on the Internet you need to fully leverage all of the tools available. In fact, just to follow that thought, here’s my contact list for those who have already figured these things out:
And yes, I am an open networker, a member of a lot of LinkedIn groups, I “follow back” on Twitter and accept friends on Facebook.
I’m sure there will be others too – I’ve been networking on Twitter this week – like a lot of people – and it is exploding with new users.
We’ll also be continuing our series about The Long Tail and many more areas – I also hope to hear from you if there are subjects we’re working on that you would like to hear more about. I expect us to plunge into Agile Product Management soon – Luis Aburto’s Agile post was our most popular subject so far. We’re also continuing to expand the ISV Resources listing so if you’re interested, there is new information there for you.
Addendum – We’ve just been added to the cloud-computing feed on Alltop as you can see from our new badge on the sidebar. Thanks to Guy and his team at Alltop!
So, here’s is looking forward to a bigger and better year in 2009 for everyone!



I loved your post on Chris Anderson’s web site about the need for ccontinuos learning. Face Book, Twittter, and Link In are the new forms for marketers to find business. Why do you think brokerage firms prohibit access to these sites? Wouldn’t a brokerage firm that endorsed these media have an edge over the competition?