Site Archives Metrics

SaaS: K_I_S_S – Value, Features & Options


How many times have you seen software marketing pursuing “feature comparisons” – either as a method to breakdown version options or as a comparison against competitive brands? Does “thousands” or “millions” of times sound more accurate? Can you navigate feature list comparisons?

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SaaS: Keeping Ahead of Moore’s Law


The relentless change brought to us by the consistent doubling of computing power that Moore’s Law describes continues and is now likely to change at least some SaaS applications in the near term. What do I mean? Consider – we now have a very competitive mobile application market and thanks to Google Chrome and now Apple Safari, it has crossed to the desktop on browsers.

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SaaS: Develop, Price, Operate and Succeed


Our workshop with Software Pricing Partners following the SaaS Summit: All About the Cloud is now finalized! Seating is limited so please check the details below and sign up NOW:

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Lean into SaaS


Our move down the Lean and Agile road is not an accident. It is our core belief that customers will be more successful if they and their products and business processes are also Lean and Agile. We’re not alone in that thinking.

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SaaS: 10 Ways to Fail – Part 2


In Part 1 of this list we covered the first five points – so if you haven’t read that already, I encourage you to go and read that first. For everyone else – here’s the remaining five points in my hit parade.

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SaaS Metrics: SaaSoNomics 102A


At the recent OpSource SaaS Summit 09, I had the opportunity to meet many entrepreneurs either operating a SaaS business or preparing to offer a product as SaaS. I was not surprised to see that the most popular sessions were based on marketing, sales compensation, sales channels and “Thriving Not Just Surviving.” In this economy [...]

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SaaS Metrics – SaaSoNomics 101


Late last week there was a lot of buzz around the announcement that the president and chief executive at Salesforce, Steve Cakebread and two of his top sales executives had left the company. It has generated blog entries with provocative titles (Is the Bloom Off the SaaS Rose? by Jeff Kaplan) and several sober assessments about the general effect the down economy is having on IT spending

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