How many times have you seen software marketing pursuing “feature comparisons” – either as a method to breakdown version options or as a comparison against competitive brands? Does “thousands” or “millions” of times sound more accurate? Can you navigate feature list comparisons?
I can think of many reasons to be at SaaS University in Washington, DC beyond my session and Scio´s workshop. But I want to be clear: The sessions at SaaS University are always changing, always relevant to developing SaaS products and successful SaaS businesses. It is the only venue available with a focus on helping SaaS vendors navigate a complex business model.
The relentless change brought to us by the consistent doubling of computing power that Moore’s Law describes continues and is now likely to change at least some SaaS applications in the near term. What do I mean? Consider – we now have a very competitive mobile application market and thanks to Google Chrome and now Apple Safari, it has crossed to the desktop on browsers.
Last week our team, like lots of other members of the SaaS community, attended the OpSource/SIIA SaaS Summit 2010 – titled, “All About the Cloud.” We had a busy and meeting-filled week, as I’m sure many did.
Our workshop with Software Pricing Partners following the SaaS Summit: All About the Cloud is now finalized! Seating is limited so please check the details below and sign up NOW:
I find much of what I read in the media about the “issues” involved in developing SaaS products as silly – and sometimes just plain misinformed. Is it just me or are there just too many analysts with nothing else to write about?
I’ve seen a lot of different “roadmaps” for SaaS products lately. Some of them are good guides for specific questions. Some are simply misleading or poorly focused. But only a few of us are talking about the guiding thoughts behind a realistic roadmap that are critical to success.
Our move down the Lean and Agile road is not an accident. It is our core belief that customers will be more successful if they and their products and business processes are also Lean and Agile. We’re not alone in that thinking.
It is that time of year again – when analysts and writers of all stripes put their bets on coming trends for the new year. There’s some interesting stuff in them – check the links. But, since our predictions last year were right on the money – I expect nothing less this year. Of course, [...]
People say that marketing for “cloud services” are really over the top right now – selling a lot more promise than can be delivered. If that’s true, social media is somewhere out in the stratosphere of hype – pushed into orbit by leaders like Twitter and Facebook – I’ve heard many people say if they were trying to avoid reading yet another article on the wonders of connecting to “communities” on the web.